Elevate your Research Operations

Rally empowers Research Operations Leaders to enable research using the tools they already have, while centralizing the entire research process from invites to incentives in one place.

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Automate Recruitment & Participant Management To Do More Meaningful Research, Faster

Rally is the only User Research CRM that gives you enough flexibility to manage participants, studies, panels and incentives in one place, while continuing to do research in the tools you already know and love.

Build a Rich Participant Database

Import your database of opted-in customers and continue building a diverse and representative pool of participants. Recruit using custom attributes, survey results, or research engagement history.

Deliver a Memorable Participant Experience

Create an experience with your brand that participants will remember - in a good way. Create welcome pages, manage consent forms, build email templates, set cool-down periods, and pay incentives all in one place. Plus, add custom branding to everything your participants see.

Why do leading ReOps managers use Rally for user recruitment and management?

Leverage Your Existing Tools

Rally integrates with the tools you already know and love. Effortlessly track the end-to-end process from initial invite to incentives in Rally.

Democratize Research

Allow Researchers, PMs and Designers to host their own research. Or, invite stakeholders to livestream ongoing user interviews through Observer Rooms without having to manually send additional calendar invites.

Automate Repetitive Tasks

Rally takes scheduling, email reminders, interview links, budget management, incentives, and more off your plate.

Connect With the Right Participants

Recruit participants by custom attributes, research history, demographic data, survey responses, internal data from Salesforce or Snowflake, and more.

Recruit Securely

Rally's platform complies with the highest industry standards for data protection and privacy, ensuring the trust of both researchers and participants.