Guide

The 2027 Planning Kit for Product Leaders

AI made building cheap. Your team can turn an idea into working software in an afternoon. That means the advantage in 2027 won’t go to the teams that build fastest. It goes to the teams that know what’s worth building.

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That’s harder than it sounds. Pendo’s 2026 benchmarks put feature adoption at 15.6%, even in best-in-class products. Most roadmaps have a few bets running on opinion, and planning season is when they get locked in for the year.

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This kit helps you find those bets before they get staffed, back the strong ones with real customer evidence, and build a team that talks to users every week.

No work email? Let us know what you need and we’ll send it your way.

What’s inside

1. The 2026 Year in Review deck builder prompt
Get a prompt that builds an exec-ready deck in your company’s brand: what you shipped, what moved the numbers, what you learned, and which 2027 bets don’t have a customer behind them yet. Works with Claude, ChatGPT, Cursor or whatever AI tool you use. 

2. The Product Leader’s Edge in 2027: Teams That Talk to Their Own Users
Why customer conversations are the edge AI can’t copy, why synthetic users will tell you every idea is great, and the five habits of product orgs that make the best calls. Includes three copy-paste Claude prompts to pressure-test your roadmap, spot patterns across customer feedback, and turn conversations into a one-page update for your CEO.

3. On-demand session: How Generative AI Helped LinkedIn Crack the Research Democratization Code
How LinkedIn made every PM and designer a builder who learns from users, without lowering the research bar. See their three-tier model (an AI research agent, programs that put builders in front of users, and specialists on the high-stakes projects), plus the training and guardrails that let non-researchers run quality studies in hours.

Who it’s for

VPs and Heads of Product, CPOs, and design leaders who own a roadmap and have to defend it. If you’re about to present a 2026 recap and a 2027 plan to your CEO or board, this was built for you.

What you’ll walk away with

  • A Year in Review deck built from your real data
  • A clear view of which 2027 bets are backed by customers and which need validating
  • Ready-to-use prompts for planning, feedback synthesis and exec updates
  • A proven model for getting your PMs, designers and engineers talking to users every week
  • Answers ready for when leadership asks why each bet made the cut